BLONDING ACADEMY:
THE FOUNDATIONS OF FOILING
The foundational blonding course every hairstylist wishes they had sooner.
Learn the foundational principles, placements, and strategies that help hairstylists approach blonding with more confidence, clarity, and predictable results.
Get Foundations of FoilingNeed a little more clarity before getting started?
Watch this free masterclass designed to help simplify the foundational principles behind blonding — and see if Foundations of Foiling is the right next step for you.
Ready to finally build a blonding foundation that makes sense?
Friend, I know exactly what it feels like to feel anxious and unsure every time a blonde client sits in your chair. For years, I approached blonding with panic, second guessing, and uncertainty instead of confidence.
Foundations of Foiling was created to change that.
Imagine approaching blonding appointments with a clear game plan instead of feeling overwhelmed. Knowing exactly which techniques, placements, and steps will help you create the result you’re after — without the constant stress and overthinking.
Because blonding feels a whole lot different when you stop guessing and finally understand the “why” behind what you’re doing.
And honestly? One of the best feelings is being able to process a blonding appointment without compulsively checking every foil or silently praying to the hair gods the outcome turns out okay.
I'VE BEEN WERE YOU ARE.
For years, blonding felt overwhelming, unpredictable, and mentally exhausting. Every blond appointment came with stress, second guessing, and the fear of not being able to create the result my client was hoping for.
Tell me if this sounds familiar:
- You feel anxious every time a blonde client sits in your chair because you’re unsure how to approach their goal hair
- You struggle to understand when to use slices, weaves, highlights, or teasylights — and what outcome each technique actually creates
- You constantly feel like you’re piecing blonding together through trial and error instead of truly understanding the “why” behind it all
Friend, it doesn’t have to feel this complicated.
Once I finally understood the foundational principles behind blonding, everything changed. My placements became more intentional, my results became more predictable, and I stopped approaching every appointment with panic and uncertainty.
NOW, I WANT TO HELP YOU DO THE SAME
Here's the truth:
BLONDING BECOMES A WHOLE LOT SIMPLER WHEN YOU TRULY UNDERSTAND THE FOUNDATIONS BEHIND IT
When you have a clear vision for the end result and understand the principles, placements, and decision-making behind blonding, appointments stop feeling so stressful and unpredictable.
Instead of approaching blonding with panic and uncertainty, you’re able to work with more intention, confidence, and clarity behind the chair.
And honestly? That’s an incredibly freeing feeling.
"A few years ago I would have been stressed on how to approach this and fumbled through my approach but now I have complete confidence from the start!"
-JODI
Introducing The BLONDING ACADEMY:
Foundations of Foiling
Instead of winging it and praying to the hair Gods at every blonding appointment, why not try going in with a clear game plan that you know will get you the blonde of your client's dreams?
Lifetime access for $397
Learn at Your Own Pace
Once you purchase the course you have immediate access to all of the content. You can binge watch or slowly work through the modules. The choice is yours!
Get a Framed Certificate
Upon completing the course, you'll recieve a framed, printed certificate via mail!
Private Community
Join the Foundations of Foiling community to chat with your peers and discuss wins, ask questions and get the support of a community.
COURSE BREAKDOWN:
Everything you need to know to master the art of blonding
Module 1
BLONDING THEORY BASICS
by the end of this module, you’ll have a general understanding of the makeup of hair and an overview of how bleach is actually affecting the hair
TOPICS COVERED:
+ pH scale overview
+ underlying pigment
+ how bleach works
Module 2
Essential Tools & Products
by the end of this module, you’ll have a general understanding of the makeup of hair and an overview of how blonding is actually affecting the hair
TOPICS COVERED:
Module 3
5 Key points of blonding
by the end of this module, you’ll have a clear understanding of what I consider to be the 5 most important points of blonding that I keep in mind regardless of the technique or placement
TOPICS COVERED:
Module 4
principles of placement
by the end of this module, you’ll have an understanding of what kind of end result a horizontal, vertical and diagonal placement dictates and why and when I would pick each one
TOPICS COVERED:
Module 5
blonding add ons
by the end of this module, you’ll have a clear picture of my 6 favorite “blonding add ons” and what each is used for and why
TOPICS COVERED:
Module 6
classic blonding - highlights
by the end of this module, you’ll gain a clear understanding of different placement options, highlighting best practices, and when I would pick highlights over another blonding method
TOPICS COVERED:
Module 7
Modern blonding - lived in color
by the end of this module, you’ll gain a clear understanding of when and why lived in color is the right choice for your client & you’ll get a clear picture of which blonding add ons I combine with this service
TOPICS COVERED:
How does this sound?
You no longer have stress or anxiety around blonding
- you mix up the perfect products that will help you reach your goal
- you have a clear game plan in mind after consulting with your client
- you can anticipate what the end result will look like because you have a reliable and predictable plan
- you feel relaxed during processing times because you foiled with intention and know how the end result will look
- you are confident in which techniques, placements, and products will give you the specific look you're after
"Hey! Just wanted to say I'm back in the salon and implementing all of your techniques! I am achieving looks I have NEVER been able to master before! I have never felt more confident."
"Okayyyy...I cannot even begin to THANK YOU! You have changed my blonde game more than I ever imagined! I feel like my work is SO much better after taking in your techniques & learning from you!"
BUT THERE'S MORE!
When you enroll, you'll also get these awesome bonuses:
Bonus Video #1
TONING 101
Take a more in depth look at toning in this 90 minute bonus video where I cover my favorite formulas, when I would use premanent or demi permanent color for toning, acidic vs. alkaline...what's the difference?, what volume to use and why, common glossing issues, 4 key points I consider when formulating, and my favorite brands & formulas!
Bonus Video #2
ALL ABOUT LOWLIGHTING
This 60 minute video will dive deep into lowlighting. I'll cover my favorite, fail proof formulas, plus I'll talk about the most common issues with lowlighting. I'll also go over 3 different application options that will yield 3 different results: higher impact/contrast, medium impact/contrast & low impact/contrast.
Did I mention the workbook?
Because we all learn differently.
Do you learn best by listening AND reading the info on paper in a notebook setup? Or maybe you want to take organized notes. I've got you covered. Everything I teach in the 7 video modules is organized for you in the 70 page downloadable workbook.
ENROLL NOWHi friends, I'm Carly
I help hairstylists find clarity in the chaos of color services.
The truth is, there's a LOT of info out there, and it's hard to know how and when to use all of it. As hairstylists we tend to overthink and overcomplicate. Instead of feeling overwhelmed and exhausted from constantly overthinking, I want to teach you how to approach anything that sits down in your chair with confidence and ease and without overthinking!
But it wasn't always this way...
I came into this industry 17+ years ago as an absolute ball of anxiety. I loved doing hair and felt so drawn to this industry, butmy skills were lacking and my confidence was at alarmingly low levels 😅
I spent the first few years of my career feeling extremely anxious and nervous about every service, especially blonding. Every service took me forever and I didn't even love the end results (and neither did my clients!). I was winging it constantly and felt so defeated. Finally I said ENOUGH! I dove into education, explored new techniques, nailed down a few predictable placements & after 6-7 years in, I felt like I had finally found my groove. And now I want to teach YOU how to find your blonding groove and ditch the anxiety and fear!
THIS IS POSSIBLE FOR YOU TOO, FRIEND
Your path to creating the blondes of your dreams:
1. Join BLONDING ACADEMY: FOUNDATIONS OF FOILING
Click the enrollment button below and follow the checkout steps. In minutes, you'll get an email will your login details and you have immediate access to all of the content!
2. Dive in and take action
Jump in and start learning! You can go at your own pace, so don't feel pressured to rush through any of the videos. Can't start right away? No worries, friend! You've got lifetime access to the content.
3. Reach your goal
It's time to finally feel confident and in control of your blonding appointments! Once you complete the course I'll mail you a framed certificate of completion so you can have a reminder of your commitment to education & bettering yourself!
This course is for you if:
- you're ready to start feeling confident instead of anxious before every blonding appointment
- you're done winging it and want a more proven & predictable plan of action
- you're ready to get the "OMG I LOVE MY HAIR!" texts from clients instead of the "Hey girl...I'm not totally loving my hair" texts
This isn't for you if:
- you aren't willing to put in the time to learn new skills & techniques
- you aren't open to a different way of thinking or new techniques and ideas
- you want an overnight fix without putting in any work or effort
"I used your techniques and placements for my lived in blonde client! I'm so happy with the results! And my client was so happy! She said she's never left the salon happy except after her appointment with me!"
"Just wanted to say THANK YOU! Your videos have taught me so much! I used your blonding technique for my technical yesterday and was offered a job after :) I haven't been confident in my color game but with your videos you have given me that."
Frequently Asked Questions
How Long do I have access to the course for?
DO I have direct access to ask carly questions?
I already have a BCU subscription. How is this different?
Is there a Facebook group or community?
Is there a payment plan option?
How Do I get my certificate once I complete the course?
Real talk, my friend
It's time to ditch the discomfort and step into your best blonding self.
Like I mentioned, I know how it feels to finish a service and recieve that dreaded text from your client because they're unhappy with their blonde. But even worse than getting that text is the sinking feeling that you knew it wasn't the result she wanted but you didn't know what to do to get her there!
Let me help you start creating your dream blondes. After you complete the foundations of foiling course you will:
- Have a clear understanding of what I have discovered to be the foundational and most important parts of foiling
- Feel like you can tackle anything, because you know which placements, techniques & products give the outcome you're going for
- Confidently approach each blonding application with a proven and predictable gameplan
